ABC Company

Executive Summary

ABC Company has its business both online and offline businesses that it manages. The main aim of the company is to increase sales by at least 15% by the end of this year. The business goals have been compiled under financial, marketing and right people heading. Each department has its own distinct goals that need to be followed.

There needs to be proper implementation of strategies and processes to make sure that each goal is reached in the given time frame. There are various stakeholders in the company that need to be taken into account. Their objectives and their issues need to be resolved for a proper goal maximization.

Several KPIs have been established to help with the operations plan. These KPIs will then be assessed using the monitoring process. A financial contingency plan has also been established to avoid any unforeseen circumstances that may arise otherwise.

ABC Company, if goes as it has planned, it will achieve its desired goals by the end of this year.

Business Goals

Financial stability:

·         Increase revenue by 15%. This will be done if each outlet achieves a total revenue of $3,000,000. This will be done throughout the 100 hundred outlets which make the total revenue of $300,000,000. Previously, ABC Company was earning a revenue of $2,550,000/outlet in the last year.

·         Retain the annual profit by 15%. The total expenses per outlet amount up to $65,000 excluding the 13 vacant positions that need to be filled and the 5% additional training costs. According to the budgets, the total expenses for the year per outlet needs to be $2,550,000 and the profits need to be $450,000.

·         Reinvest 75% of the profit as retain profits. If the total profits amount up to $450,000, then the profits that need to be reinvested is $337,500/outlet.

Market position

·         One of the goals of the ABC Company is to maintain number one rating in the customer service. This can be done through increasing customer feedback and gaining their trust. Communication methods such as emails and telephones will help the customers be in touch with the company. This will help ABC increase and retain their number one position.

·         Another goal of the firm is to develop high quality products that are better than the competitors. This can be done through creating awareness among the customers and giving them insights on how well they know. The use of delivery vans with the company’s logo will help customers know more.

Right people

·         Induction training occurs when the business trains its employees on the firm (Hicks, Glasgow & McNary 2004). This will ensure that the employees are well educated about the nature and the quality of the job required.

·         Development is a life-long process that ends when the career of any employee ends. It included education and training. The budget allocated for the employees is 5%. There are 13 vacant positions of employees that need to be filled by 31st August.